According to The Roanoke Times, the book recommends Democrats to the following:
Lose “the wuss factor” and bone up on the culture of country people—even if it means forgetting about the women’s studies professors and the gay-rights activists. (They’ll vote for Democrats regardless, the authors argue.)
Instead, concentrate on broadening the base: Show rural people in the South and the heartland that, while you may not personally play the banjo, hunt deer or go to NASCAR races, you appreciate that they do.
If urban areas tend to go Democrat and suburban/exurban areas go Republican, “The swing vote is what’s left, and it lives in rural
,” Saunders says. “These people have been voting Republican, but they’re not really Republicans, and we need to show ‘em why.” America
Democrats need to reframe the debate and start talking about what rural Americans really worry about, he says.
Ultimately, I believe Democrats would be much more successful if they were to follow “Mudcat’s” advice. After all, he has had success in helping elect Democrat Mark Warner the governor of
…Besides, it’s hard to follow a guy named “Mudcat.”