Warren Buffett is famous for investing in well-established, household names such as Wells Fargo Bank (WFC), Coca-Cola (KO) and IBM (IBM).
Thatâ??s why you may be surprised to learn that Buffettâ??s top bet — accounting for a whopping 29.21% of Berkshire Hathawayâ??s (BRK-B) publicly traded stock portfolio — is a brand new company established only in 2015.
But The Kraft Heinz Company (KHC) isnâ??t your conventional â??start-up.â?ť
Kraft Heinz: A Classic Buffett Bet
Kraft Heinz was cobbled together as a merger of Kraft Food Group and Heinz in 2015.
Starting on day one, it was already the worldâ??s fifth-largest food and beverage company.
Despite being a new company, Kraft Heinz has all the hallmarks of an ideal Berkshire Hathaway investment.
Buffett loves well-known, mainstream brands with simple business models and consistent earnings. And Kraft Heinz is a collection of iconic brands that all Americans recognize.
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