As I’ve previously written political campaigns face a growing dilemma: Modern technology allows people to hide from intrusive ads. While this may be good for the consumer, it causes major problems for people who want to get their message out.
That’s why this new KFC ad is such a great idea. It is interactive and rewards viewers for taking the time to watch an ad.
I wonder how long it will be before political ads start trying to replicate this idea…
Sign up to the Human Events newsletter